01
Manufacturing
We plan and process foods tailored to foreign demand, controlling quality and cost at the same time.
Vertically integrated commerce · Since 2022
From manufacturing to delivery, seamlessly, as one.
Vertically integrated commerce for the tables of 2.6M foreign residents.
01About
Building the essential infrastructure for foreign life
Unrivaled is a vertically integrated commerce that owns everything — from manufacturing to logistics and sales — for the food that 2.6M foreign residents in Korea need every day. We unify fragmented distribution to supply better products at fairer prices, reliably.
2.6M
Foreign residents in Korea — stable demand built on repeat purchases and community.
01
Limits of existing channels
Big-box retail and general online malls don’t adequately carry the ingredients and specialty cuts foreign consumers want. Language, accessibility, and assortment all make them hard to use.
02
What makes these consumers different
Demand for the taste of home isn’t one-off — it drives repeat purchases. Word spreads fast through communities, forming a stable demand base.
02What We Do
Three core pillars
We operate manufacturing, logistics, and the platform ourselves.
02
Cold-chain logistics
We run our own cold-chain infrastructure to store and deliver fresh food reliably.
03
Platform
Our online sales channel connects us directly to customers and reflects demand data fast.
03How We Win
Three competitive advantages
01
Manufacturing capability
We make products tailored to foreign tastes — an assortment general distribution struggles to match.
02
Logistics infrastructure
Running cold-chain storage and delivery ourselves secures freshness and delivery reliability.
03
Partnerships (stable demand base)
Partnerships with communities and clients drive repeat purchases and stable demand.
Minimizing middle-layer distribution secures cost competitiveness.
04Proof
Growing every year
Unit: ₩100M2024 → 2025 +54%
₩3B
2022
2022: ₩3B₩6B
2023
2023: ₩6B₩13B
2024
2024: ₩13B₩20B
2025
2025: ₩20B₩30B
2026 (est.)
2026 (est.): ₩30BFigures may be adjusted depending on what can be disclosed publicly. [REVIEW]
05Product
Categories we carry
Built around items in high demand among foreign residents.
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Meat (specialty cuts)
Including cuts hard to find in general retail
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Seafood
Kept fresh via cold chain
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Sauces & spices
The taste of home, as it is
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Frozen & processed
Ingredients made easy
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Rice & grains
Expanding the staples category
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Beverages & more
The essentials that fill the cart
- Curation based on foreign-demand data
- Differentiated assortment via in-house manufacturing
- Freshness managed through the cold chain
06Customer
Who this is for
Core customers
- Members of foreign-resident communities in Korea
- Repeat-purchase grocery buyers
B2B · Partners
- B2B bulk buyers (catering · cafeterias)
- Partners (fintech · community · manufacturing · logistics)
- Investors · institutions
07Roadmap
Steps toward an essential platform
01
Expand assortment
Continuously broaden our existing product range.
02
Logistics efficiency
Improve cost structure through logistics efficiency.
03
Launch unified app
Introduce a unified app that connects customers directly.
04
Essential platform
Expand step by step into essential infrastructure for foreign life.
08Company
How we got here
- 2020
Groundwork
Spotted the opportunity in the foreign-resident food market.
- 2021
Supply chain
Established the manufacturing and logistics partnership base.
- 2022
Incorporated
Incorporated on Apr 29, 2022; secured the Namyangju logistics hub.
- Now
Vertically integrated
Operating manufacturing, logistics, and platform as one team.
09People & Culture
We work with people who grow with us
Running manufacturing, logistics, and the platform as one team means there are plenty of problems to solve ourselves. We work with people who want to solve them with us.
Our strengths
- Vertical integration — we solve problems all the way through, ourselves.
- Fast execution — short distance between decision and action.
- Impact — real change in a high-growth market.
How we work
- We decide based on data.
- We obsess over customer problems.
- We find answers in the field.
- We value speed.
We’re looking for people to build with
10Contact
Visit & Contact
Have a question about Unrivaled? Reach out anytime.